Ross Berens
Design & Art Direction





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Identity

Coming Home

Coming Home is an annual series of exhibitions scheduled to coincide with the mass homecoming of travelers that takes place at the turn of the calendar year. Featuring emerging artists just beginning their journey as well as established artists who have found success outside of Michigan, Coming Home is a celebration of both arrivals and departures.

As a reoccurring series, the Coming Home identity references and utilizes the established visual language of the Urban Institute for Contemporary Arts to communicate the concept of arrival and departure through an emerging and receding type mark. This concept was reinforced through the invitation, which upon being received, could be torn into several individual postcards and forwarded.


Publication

UICA Journal

The UICA Journal is a tri-anual publication and direct mail piece. While at the Urban Institute for Contemporary Arts, I worked alongside the Market Coordinator to reintrodice this piece in order to redefine the way UICA staff organized and communicated upcoming exhibitions, film screenings, and events to the membership base.